The CONCEPT
The creation
OF THE CONCEPT
At a time when the world is living in an all-digital age, acoustic music concepts are experiencing unprecedented success on social networks. In the light of successes such as « Colors » on Youtube, « NPR Music« , or Mouv’s « Hip-Hop Symphonic ». RECSOUND wants to become the musical reference in terms of original acoustic live music. RECSOUND is a musical concept with a unique aesthetic … where urban universe mixes with classy and groovy environment … featuring artists from all over the world on social networks.
The strength of the concept is in its marked visual universe. Each artist is highlighted in an original staging, a classy and sober style. The majestic fall of ruby red velvet curtains, the contrast between the artist dressed in colourful streetwear/urban clothes, the musicians in suits and ties…the play of lights…smoke…every detail is thought out in order to create an instantly recognisable visual identity. The atmosphere is warm and gives the impression of sharing a magical moment with the artist.
Shot in the magnificent studio of the Abbay Road institute in Paris, RECSOUND welcomes rap, pop, soul, hip-hop or neo-soul artists, in the spirit of the times.